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Postcard:
The impact of a well-designed postcard has the potential to be a very powerful marketing tool. We have a three-fold method for maximizing the impression your postcard will leave on your client. First, our printing process is optimal for showcasing your piece with brilliant four-color appeal, and enhances the look of your photos, logo and copy. Second, we use 14 point card stock, which is one of the heaviest stocks you can leverage for a glossy postcard. Compelling Layouts The third key to our postcard success are the layouts we design. The clean and compelling designsset your company apart, attracting new customers and thereby increasing your market share.
Brochures:
Brochures provide your company with an excellent approach for sharing lengthier information about your business. A brochure allows you to give a persuasive answer to the question foremost in your customer’s mind, “Why do business with you?”. You have the capacity to speak to the quality of your products, services, staff, the history of your company and, most importantly, give customers convincing reasons why they want to use your company. Our four-color, gloss-finished brochures are customizable to fit your business needs. They can be just about any size, although the most typical is 8.5” x 11”, tri-folded. You have the option of heavy card stock or regular paper weight, based on your preference. The letter is arguably the greatest opportunity to sell your potential customer with a comprehensive presentation of the benefits your company has to offer. It is a tremendous sales tool with a flexible format and a multitude of benefits.
Letters:
Purpose of a Letter • Catch attention • Tell your story • Give reasons why you are making this offer • State the deadline (expiration date) clearly • Provide a call to action multiple times • Give a Trailing Offer" When you send out a newsletter, you are, as a company, communicating with your customer on a more personal level.You can share the heart of your business, company vision and allow your customers to feel like part of the family. In addition, it builds loyalty when they receive a mailing from you which is less about sales, and more relational in nature.
Newsletters:
Newsletters are also an educational opportunity to highlight products and services. You can share tips which help your customers feel satisfied with what they have purchased from you in the past, and also encourage them to consider some additional lifestyle-enhancing commodities. A newsletter provides the ideal situation to send exclusive offers to your primary customer base and encourage retention.
Presentation
When you go through all that effort to construct offers, design products and services and communicate with your potential target market, doesn’t it just make sense to prepare a good presentation? Closing the sale is obviously an essential part of what businesses do in order to succeed. With a professional presentation your potential customer is led through their own individual situation and carried logically, emotionally and financially through the steps of acquiring your product and services.
Inserts and Flyers
Newspapers can present a challenge since the colors and sizes of ads are practically identical. When your offer requires a departure from the average, a newspaper insert in the form of a flyer could be the answer. An essential component to marketing is standing out from the crowd. A full-color flyer powerfully attracts attention, especially against the monochromatic backdrop of a black and white paper. This quality of recognition is essential to achieving sales of your products and services.
Newspaper Display Ads:
These are an opportunity to meet the reader where they are at. Your message is channeled to a location where many people will look every day. With the right placement, layout and offer, display ads can make great impact. Marketing Experts provides the skill to help your company create just this kind of impression. We will assist you by creating a custom design and supplying eye-catching headlines which will draw attention to your offer.
Door hangers:
Door Hangers are a clever, alternative marketing method for capitalizing on sales opportunities. If your area allows door hangers you could substantially increase the number of households your sales representatives reach. When they go to see a prospect, they typically call at the potential customer’s home. One strategy for distributing door hangers is placing on the doors of homes around the vicinity of that particular house. The fact that the prospect is seeing your company advertising in his immediate vicinity adds instant credibility, and the neighbors are more likely to set up an appointment, too. This approachmaximizes the efforts of your sales representatives, with minimal time investment.